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Alternative Fitness And Activewear Hub. Est. 2012

Alternative Women's Fitness and Alternative Activewear is: fiercely independent, irreverent, sweary, feisty, feminist, inclusive, queer-friendly, pet lovin', pro-fun and rock 'n' roll (especially our faves alt / punk / metal). We embrace individuality and aim to inspire our crew to thrive, in any which way they choose.

Join Our Community Of Legends.

AWF (Alternative Women’s Fitness) is the fitness alternative for fierce (and sometimes tired) workout warriors who want a sweet af backing track while sweating' or chillin' out. Our sesh's are designed not only for fun and fitness but at times to be social! Exercising the body, mind, and soul.

AWF IS YOUR LOUD AND PROUD FITNESS ALTERNATIVE.

We’re not a fucking gym. What we are is an inclusive community of crew learning to thrive in every way without limitations.

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New Collection - Rebel Soul.

This collection is for Rebel Souls who live life to the full. Add another string to your bow, follow your passions and learn something new all while rocking comfy and stylish gear.

COSMIC TWIRL X KELSIE COSMIC

Introducing feature artist, collaborator (and model), Kelsie Cosmic. We love working back with this psychedelia-inspired independent illustrator. 

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LIFE LESS COMMON

You can now say hello to Life Less Common’s stylish designs and indulge your sunnies addiction

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Acknowledgement of Country

We pay respect to all First Nations people, past and present, for their custodianship of Country. It is on land and water that were never ceded we are given life. In these lands the songlines, stories, songs, ancestors and dreamings of First Nations peoples are told. Our respect for First Nations peoples is enacted through environmentally friendly practices. We commit to working collaboratively to increase First Nations involvement in our club.